Prim Spartak 39 - Lagoon

In 1954, the first Czechoslovak mass-produced wristwatch was completed in Nové Město nad Metují. Its name was Spartak. The Prim brand did not yet exist. It was registered two years later and first appeared on watch dials at the end of 1957.

Spartak came first. It stood at the beginning of domestic watchmaking and carried its name before the brand itself was created. That is why the dial bears only one inscription: Spartak. Our tribute to the very beginning.

This edition takes Spartak in a new direction. It comes in five colour variants with a playful gradient dial: Moonlight, The calm before the storm, Lagoon, Sand Wind and Petrol. None of Prim’s iconic watches have ever featured so many colours within a single edition. For the brand, this is the most colourful moment in its history. Proof that tradition lives on and continues to evolve.

39 mm stainless steel case. Sapphire crystal with anti-reflective coating. Baton hands with Swiss Super-LumiNova luminescence. Inside beats a Swiss automatic Sellita SW200-1 movement.

An open edition. A watch with history that also shines with life.

Prim Spartak 39 shows that tradition does not have to stand still.

A watch for those who know how to create something meaningful.

Prim