PRIM watches are designed and assembled directly at the headquarters of our company. We both create our own watch parts and we cooperate with our global partners, who we are certain deliver the most sophisticated and state-of-the-art, technologically demanding components. Our partners are the biggest companies in the world, using state-of-the-art and the highest precision technologies.
Types of movements
Mechanical movement
In mechanical movements, we distinguish between manual and automatic winding. Manual winding is wound manually using the crown. Automatic winding winds the mainspring with a weight on the rotor, which is rotated by hand movement. A sliding clutch protects the spring from overwinding. Automatic winding can also be wound manually using the crown at any time.
Automatic watches – benefits:
1. The amazing history of mechanics that led to the creation of a perfect machine that needs no electricity
2. Durability
3. Once taken off, a watch will stop after the reserve is depleted – by depositing it in an automatic watch winder, however, the watch will never stop
Quartz movement
Quartz uses a crystal whose frequency controls the accuracy of the movement. It is a battery-powered movement with very small deviations and minimal maintenance. The battery life depends on the type of use, usually around two years. When it runs out, simply replace the battery.
Quartz – benefits:
1. Exceptional running accuracy thanks to crystal frequency
2. Resistance to shocks and vibrations during normal wear
3. Minimal worry about the watch’s operation – just replace the battery on time
Mechanical movements – manual winding
PRIM Caliber 103
The PRIM Caliber 103 is a mechanical movement with manual winding. Its dimensions are 25.6 mm in diameter and 4.3 mm in height. The oscillator operates at a frequency of 21,600 vibrations per hour, i.e. 3 Hz, and the movement is housed in 19 jewels. The power reserve is at least 48 hours. The time is displayed by three hands – hour, minute and off-center seconds. The caliber does not have a date display function. The movement is decorated in gold-plated or rhodium-plated versions and is equipped with an Incabloc shock absorber.
PRIM Caliber 93
The PRIM Caliber 93 is a mechanical movement with manual winding. Its dimensions are 25.6 mm in diameter and 4.3 mm in height. The oscillator operates at a frequency of 21,600 vibrations per hour (3 Hz) and the movement is equipped with 17 jewels. The power reserve is at least 48 hours. The time is displayed by three hands – hour, minute and second – and the caliber provides basic time information without any further complications. The movement is produced in a decorated version, either rhodium-plated or gold-plated, and is equipped with an Incabloc shock absorber.
PRIM Caliber 94
The PRIM Caliber 94 is a mechanical movement with manual winding, with a diameter of 25.6 mm and a height of 5 mm. The oscillator operates at a frequency of 21,600 vibrations per hour (3 Hz) and the movement is equipped with 17 jewels. The power reserve is at least 48 hours. The time is displayed by three hands – hour, minute and second – and is supplemented by a date indicator. The caliber therefore provides basic time information including date display. The movement is decorated in two variants, rhodium-plated or gold-plated, and is equipped with an Incabloc shock absorber.
Caliber 75 (SELLITA 510 M)
Caliber 75 is a mechanical movement with manual winding, with a diameter of 30 mm and a height of 7 mm. The oscillator operates at a frequency of 28,800 vibrations per hour (4 Hz) and the movement is equipped with 23 bearing jewels. The power reserve is at least 58 hours. The time is displayed by an hour and minute hand, while the movement is equipped with a chronograph complication. It offers basic time information, a seconds hand located at the 9 o’clock position, a central 60-second chronograph and a 30-minute counter at the 3 o’clock position. The movement is technically based on the Sellita 510 M caliber.
Mechanical movements – automatic winding
PRIM Caliber 105
The PRIM caliber 105 is a mechanical movement with automatic winding. It has a diameter of 25.6 mm and a height of 6.3 mm. The oscillator operates at a frequency of 21,600 vibrations per hour (3 Hz) and the movement is equipped with 24 bearing jewels. The power reserve is at least 48 hours. The time is displayed by three hands – hour, minute and off-center second. The caliber does not have a date display function. The movement is decorated in gold-plated or rhodium-plated versions and is equipped with an Incabloc shock absorber.
PRIM Caliber 98.01
The PRIM calibre 98.01 is a mechanical movement with automatic winding. It has a diameter of 29.6 mm and a height of approximately 6.7–7 mm. The oscillator operates at a frequency of 21,600 vibrations per hour (3 Hz) and the movement is equipped with 22 bearing jewels. The power reserve is at least 45 hours. The time is displayed by three hands – hour, minute and second – and is supplemented by a date indicator with an enlarged display. The calibre provides basic time information including the date and is decorated in various variants: rhodium-plated, gold-plated or with a black rhodium finish. In all cases, it is equipped with an Incabloc shock absorber.
PRIM Caliber 98.00
The PRIM caliber 98.00 is a mechanical movement with automatic winding. Its diameter is 25.6 mm and its height is around 6.8–7 mm. The oscillator operates at a frequency of 21,600 vibrations per hour (3 Hz) and the movement is equipped with 22 bearing jewels. The power reserve is at least 48 hours. The time is displayed by three hands – hour, minute and second – and is supplemented by a date indicator. The caliber thus provides basic time information including the date. The movement is decorated in two versions, rhodium-plated or gold-plated, and is equipped with an Incabloc shock absorber.
PRIM Caliber 95
The PRIM Caliber 95 is a mechanical movement with automatic winding. Its diameter is 25.6 mm and the height varies between 6 and 6.3 mm. The oscillator operates at a frequency of 21,600 vibrations per hour (3 Hz) and the movement is equipped with 22 bearing jewels. The power reserve is at least 48 hours. The time is displayed by three hands – hour, minute and second – and the caliber provides basic time information without any further complications. The movement is decorated in rhodium-plated or gold-plated and is equipped with an Incabloc shock absorber.
Caliber 71 (SELLITA SW200-1)
Caliber 71 is a mechanical self-winding movement with a diameter of 25.6 mm and a height of 4.6 mm. The oscillator operates at a frequency of 28,800 vibrations per hour (4 Hz) and the movement is equipped with 26 jewels. The power reserve is at least 38 hours. The time is displayed by three hands – hour, minute and second – and is supplemented by a date display. The caliber provides basic time information including a quick date correction function. It is technically based on the Sellita SW200-1 movement.
Caliber 73 (ETA 2824-2)
Caliber 73 is a mechanical movement with automatic winding, which has a diameter of 25.6 mm and a height of 4.6 mm. The oscillator operates at a frequency of 28,800 vibrations per hour (4 Hz) and the movement is equipped with 25 bearing jewels. The power reserve is at least 38 hours. The time is displayed by three hands – hour, minute and second – and is supplemented by a date indicator. The caliber thus provides basic time information including the date. It is technically based on the ETA 2824-2 movement.
Caliber 77.51 (ETA 7751)
Kalibr 77.51 je mechanický strojek s automatickým nátahem, jehož průměr činí 30 mm a výška 7,9 mm. Oscilátor pracuje s frekvencí 28 800 kyvů za hodinu (4 Hz) a strojek je osazen 25 ložiskovými kameny. Rezerva chodu dosahuje minimálně 48 hodin. Vedle základního zobrazení hodinové a minutové ručky je vybaven malou sekundovou ručkou, chronografem se stopkami na 60 sekund a ukazatelem 30 minut. Dále zobrazuje datum, název dne a měsíce a disponuje komplikací fáze měsíce. Technicky vychází ze strojku ETA 7751, přičemž je individualizován podle požadavků zákazníka.
Caliber 75 (SELLITA 510 M)
Caliber 75 is a mechanical movement with manual winding, 30 mm in diameter and 7 mm in height. The oscillator operates at a frequency of 28,800 vibrations per hour (4 Hz) and the movement is equipped with 23 jewels. The power reserve is at least 58 hours. The time is displayed by an hour and minute hand, and the movement has a chronograph complication. This includes a seconds hand located at the 9 o’clock position, a central 60-second chronograph and a 30-minute counter at the 3 o’clock position. It is technically based on the Sellita 510 M movement.
Swiss quartz movements
Caliber 39 (RONDA 763)
Caliber 39 is a quartz (battery) movement measuring 15.3 × 17.8 × 2.65 mm. It is equipped with 5 jewels and uses a 364 type battery. The time is displayed by three hands – hour, minute and second – and the caliber provides basic time information without any further complications. Technically, it is based on the Ronda 763 quartz movement with a gold-plated base.
Caliber 38 (RONDA 715)
Caliber 38 is a quartz (battery) movement with a diameter of 25.6 mm and a height of 2.75 mm. It is equipped with 5 jewels and uses a type 371 battery. The time is displayed by three hands – hour, minute and second – and is supplemented by a date indicator. The caliber thus provides basic time information including date display. Technically, it is based on the Ronda 715 quartz movement with a gold-plated base.
Caliber 37 (RONDA 762)
Caliber 37 is a quartz (battery) movement measuring 15.3 × 17.8 × 2.65 mm. It is equipped with 4 jewels and uses a 364 type battery. The time is displayed by two hands – hour and minute – and the caliber provides basic time information without any further complications. Technically, it is based on the Ronda 762 quartz movement with a gold-plated base.
Caliber 48 (ETA F06.412)
Caliber 48 is a quartz (battery) movement measuring 25.6 × 2.5 mm. It is equipped with 3 bearing stones and uses a Renata 371 battery. The time is displayed by three hands – hour, minute and second – and the movement also has a date indicator. The caliber thus provides basic time information including date display. Technically, it is based on the ETA F06.412 quartz movement with a gold-plated base.
Types of complications
Tourbillion
Royal watchmaking complication – Tourbillon. Tourbillon is a mechanism that compensates for the influence of the earth’s gravity on the accuracy of the watch. It is a mechanical anchor mechanism located inside a moving platform with a flywheel in the middle and rotating around its own axis once per minute, thus ensuring a change in the position of the flywheel relative to the earth’s core. It is one of the so-called complications of high watchmaking – Haute Horlogerie. It was invented by A. L. Breguet in 1795. Watches with a tourbillon are offered only by high-quality watch brands and it is a guide for the initial assessment of the quality of the brand.
Chronograph function
The chronograph function is one of the most popular watch “complications” or additional functions, and its design is also interesting from an aesthetic point of view. The word chronograph literally means “time writer”. Chronographs are watches with the function of accurately measuring selected time periods, i.e. the watch has an integrated stopwatch function. The chronograph is usually controlled by two crowns. Chronographs can have both quartz and mechanical drives with manual or automatic winding. Mechanical chronographs are generally taller than simple watches, because a complicated movement takes up more space in the watch case. We offer mechanical chronographs every year in limited PRIM series.
Movement brands
PRIM
– in cooperation with a Swiss manufacturer Cooperation with a company that produces movements for companies such as the Fossil group has opened up enormous possibilities for us. We offer you the originality and quality that you can find in world brands and now also in PRIM watches.nIn 2006, a small group of entrepreneurs decided to develop mechanical movements and manufacture them in Switzerland. In line with the motto “driven by passion, driven by innovation”, fascinating mechanical movements of excellent quality were created and are manufactured on state-of-the-art assembly lines at the company’s headquarters in Switzerland.
Citizen Miyota Japan
Founded in 1918, Citizen is one of the world’s largest and most respected world-leading manufacturers of watches, fine mechanics and electronics (although used by different brands, their movements are always named Miyota).
Valanvron Swiss made
A Swiss manufacturer that produces high-quality mechanical movements bearing the name “Swiss Made”. The motto of the company is: “We combine quality, advanced mechanics with Swiss craftsmanship”.
Seiko – TMI Japan
The company was founded by Kintaró Hattori in 1881. Seiko is one of the few fully integrated watch manufacturers – designing and developing their own movements using state-of-the-art technology. Under the Seiko brand, innovative solutions were introduced for electronic watches. In 1969, the company produced its first quartz watches and went on to launch the first quartz chronograph in the following years. The famous automatic chronograph “Seiko 6139” was introduced in 1969.
Sea-Gul China
The group was founded in 1955 and holds the title of the largest manufacturer of mechanical movements in the world. Sea-Gull represents a tradition of production, experience in clockwork, a strong technical background and the technical development of CNC machines for custom-made production. Sea-gull has been awarded an A in the value measurement class and received complete ISO 9001.2000 certification for its quality management and reliability of testing.
Ronda Swiss Made
Ronda is an independent Swiss clockwork manufacturer that has its production facilities in Switzerland and Asia. They produce high-quality quartz and mechanical movements whose designs and parameters are constantly being developed. This is one of the reasons they are used as partners by many producers around the world.
Sellita
– in collaboration with a leading Swiss manufacturernA Swiss company founded in 1950 in La Chaux-de-Fonds. The company has a long tradition in the field of assembly, design and production of high-quality mechanical movements. Over the years, Sellita has become an important pillar of the Swiss watchmaking industry.nProud of its independence, Sellita takes care of all brands and treats all its clients on the same terms. Aware of the need to work for clients who are sometimes competitors, Sellita maintains the strictest confidentiality in order to best protect the interests of its various clients. Sellita is constantly committed to responding to the specific needs and expectations of each client. That is why we highly value working with such a company.
Case materials
OUR PRODUCTS CURRENTLY USE ONLY TOP-QUALITY MATERIALS
Types of materials
Gold
Gold is almost three times heavier than iron, with a specific weight is 19.29 g per cm3. It is used mainly for producing jewellery, often in the form of alloys. Gold content in jewellery alloys, i.e. its purity, is expressed in carats.
Titan
We use titanium in both sports models and women’s models. It is a light gray metal, color-stable and hypoallergenic. For weight comparison – titanium is approximately 32% lighter than steel. After polishing, it is almost indistinguishable from steel. Titanium is also used in the aerospace industry and in the medical sector due to its properties.
Steel 316 L
Stainless steel 316L is strong, hard and corrosion-free. It is also used in the food industry, medicine (surgical instruments) and other branches of the jewellery industry. The machining of this extremely high-quality material is difficult, and demands the use of modern high-precision CNC machines.
Damascus
Damascus or Damascene steel are usually two types of steel material welded or forged into patterns. They can then be worked with, both in terms of structure, annealing and color.
Damascus Austenite
AUSTENITE. Stainless steel combining two austenitic – non-hardenable steels. Both components are distinguished by their low nickel content. It is hypoallergenic, suitable for contact with human skin. Etching the damascus emphasizes an interesting pattern during its production. Polishing the damascus parts is a precise manual work that takes an experienced employee up to 6 hours.
Zirconium – Titanium
The Rainbow-Zr composite is a combination of Titanium and Zirconium. It has high corrosion resistance and is hypoallergenic. Its properties are based on the characteristics of the individual elements – the lightness of titanium and the hardness of zirconium. The resulting material has a unique structure that is unrepeatable in other composites. The composite consists of 80 layers.
Titanium Grade 5
A lightweight, extremely durable and hypoallergenic material used in aviation, astronautics and modern medicine. Designed for maximum reliability even in extreme conditions, it delivers one of the most technologically advanced designs in the history of the PRIM brand.
Bronze
Bronze is a living material that responds to the environment and lifestyle of its wearer. The resulting patina protects the surface while telling a story. Bronze has been and continues to be a popular and sought-after material for diving watches.
Platinum
A rare, silver-colored precious metal that is prized for its corrosion resistance, high density, and luster. Given its price, platinum watches often become an investment.
Hallmarks
The basic material for the production of cases of our PRIM watches is high-quality 316L stainless steel. However, some of our models and limited editions also have cases made of precious metals. We use gold in various color variations, platinum and, exceptionally, silver. In addition, we also produce increasingly popular models in a combination of stainless steel with details made of precious metal. They are usually labeled bicolor. Our customers often purchase watches as an investment, so we take great care to use markings on cases and their precious metal parts in accordance with the Hallmarking Act.
Surface finishes
Treatments consist in polishing steel to a high mirror gloss or brushing it to achieve a matt surface. Other types of steel finishes have recently become possible. Today, we can create a gilded surface finish or use the brand new IPG method. Achieving other colour shades is possible using the same method, with the result being red gilding IPGR, trendy matt black, or glossy IPB.
Glass
Watch glass is a key element that protects the dial from damage and ensures clear visibility of the time. Modern watches use two primary types of glass: mineral and sapphire. Each material offers unique properties – from scratch resistance to the ability to withstand impacts. Choosing the right glass not only affects the appearance of the watch, but also its functionality and durability.
Typy skel
Mineral glass (Silicon glass)
This is the most commonly used glass on PRIM watches. The main advantage is the price/quality ratio. Another advantage is that this glass is easier to machine than is the case with sapphire glass. While not as hard as sapphire, it is sufficiently resistant for normal use. The properties of mineral glass have another advantage – it refracts light at a much softer angle than sapphire glass.
Sapphire glass
Many PRIM models use sapphire glass (if it is not included, we are able to make sapphire glass to order). This is synthetic sapphire, a clear corundum, which is very scratch-resistant (sapphire glass can be scratched or broken during normal wear). On the Mohs scale, the hardness of sapphire corresponds to a level of 9, which is only one level less than diamond. Today, sapphire glass is the material of choice for many types of watches. With the development of technology, it is possible to treat these glasses with anti-reflective coating. This is a method where the glass is treated with an anti-reflective coating on one or both sides.
Water resistance
Water resistance indicates the ability of the watch case to prevent moisture and water from passing through. PRIM watches are divided into individual groups according to the degree of water resistance. The individual degrees, including their designation and permitted uses, can be found in the table.
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