PRIM Art 2024 LE - A

The dominant feature of the watch, where the world of art meets the world of fine mechanics, is the unconventional ceramic dial featuring a miniature dove with an olive branch. The dove is a symbol of peace and hope. In ancient times, it also represented faithful love and affection. PRIM ART therefore brings not only beauty to your wrist, but also harmony and positive symbolism.

The intricately crafted white dove, whose delicate wing shading creates a sense of depth, is complemented by a palette of blue shades on the unusual dial. We used HyCeram® technology for the dial, which is extremely demanding in terms of both time and precision. The accurate application of individual elements in different colours represents more than 12 hours of concentrated craftsmanship. The result is a colour-stable dial – a masterpiece of our watchmaking manufacture.

The transparent case back offers a view of the in-house hand-wound PRIM mechanical movement. The noble appearance of the watch is enhanced by an elegant metal bracelet. The exclusive packaging is decorated with the same dove symbol found on the dial.

The limited edition was created in two versions. The luxurious bicolour design adds regal gold tones to the hands, crown and bezel. The stainless steel version allows the model’s design to stand out in full. Each variant was produced in a quantity of only 10 pieces.