About the collection
Who wouldn’t know them? PRIM watches and two long-eared rabbits, Bob a Bobek! Can you feel that touch of nostalgia and the smile on your face? That’s exactly how you’ll feel every time you strap this PRIM watch on your wrist. Or when you give it to someone special.
It’s almost hard to believe, but this beloved duo of mischievous long-eared rascals has been with us since the late 1970s. Over the years, countless children — and adults — have laughed watching their cheerful adventures.
This second generation of PRIM watches featuring Bob a Bobek is once again produced in two sizes, so the watch looks great on both a delicate ladies’ wrist and a men’s wrist. The elegant, timeless design is tastefully complemented by motifs of the rabbit characters in their typical mischievous poses. At the 3 o’clock index, the date is cleverly placed in the iconic hat of the magician Pokustón, home of both troublemakers.
The caseback features a cheerful graphic depicting Bob a Bobek, a hat, a watch, and the edition number. The overall impression is aptly complemented by a carefully selected leather strap.
This model is perfect as a collector’s piece alongside the first edition, or as a unique, eye-catching watch for everyday wear.
Inside ticks the ETA F06.412 — a highly precise Swiss quartz movement integrating PreciDrive and HeavyDrive technologies for outstanding accuracy (typically ±10 s/year) and enhanced mechanical durability of the entire mechanism.
The edition is limited, with only 50 pieces available in each size.

About the model
Familiar friends by your side every day.
In PRIM watches. On the dial and on the caseback. Every glance at your wrist brings a smile and draws attention. Yet the design maintains clean lines and understated colors. That’s why this model pairs perfectly with any outfit, from formal to casual and comfortable.
However, it always attracts attention and great interest from those around you. The ideal watch for starting conversations, reminiscing, and telling stories.
The light dial contrasts beautifully with the indices, ensuring pleasant readability. The rabbit motifs don’t distract but tastefully complement the entire design, including the date window cleverly placed in the nostalgically familiar hat. The caseback design continues the story of the two long-eared troublemakers with a graphic featuring both rabbits, their hat, and a watch.
You’ll find the watch’s serial number in the edition on the caseback below the image.
Stainless steel and sapphire crystal ensure the watch’s durability, while the leather strap provides comfortable wear on the wrist.
Inside ticks the ETA F06.412 — a highly precise Swiss quartz movement integrating PreciDrive and HeavyDrive technologies for outstanding accuracy (typically ±10 s/year) and enhanced mechanical durability of the entire mechanism.
The edition is limited, with only 50 pieces available in each size.
When designing this model, the goal was — and it was achieved:
- To continue the beloved first collection
- To follow the trend of watches featuring popular characters
- To combine traditional mechanical watches with an attractive look
- To confirm durability and versatility
© BoBa STUDIO: Sublicense provided by Czech Television.

Specifications
Caliber
ETA F06.412.
Water resistance
5 ATM
Dimensions
⦰ 35 x 10.6 mm
Crystal
sapphire cylindrical
Case
stainless steel 316L
Strap
leather

Variants
PRIM Bob a Bobek II LE is a continuation of the first watch collection featuring the familiar characters from the animated series. The imaginative design on the dial and caseback depicts the rabbits in their typical mischievous forms. Inside the watch ticks the quartz caliber ETA F06.412. The edition is available in two sizes, 36 mm and 40 mm. Only 50 pieces of each size.
© BoBa STUDIO: Sublicense provided by Czech Television.


















































