
Czech rally driver and internationally acclaimed automotive film stunt performer.
Martin has stood by our brand for several years. Initially discreetly, as a tremendous helper at charity hockey matches, then always ready to help and showcase our watches in connection with his racing car or at great events.
We found that we work well together.
Since 2024, Martin has been part of our ambassador team and we are rightfully proud of it. The world of fast cars and a big heart is the perfect match for our watches. You can currently see Martin wearing the PRIM OK-A Bronze and PRIM CHRONOGRAF LE models.
“In motorsport, every second is crucial and decides success or failure. Just as on the track, in life too I value precision, reliability, and style – values that are perfectly embodied by PRIM watches. That is why I am thrilled to be their ambassador. A Czech brand with a rich history that combines tradition with a certain dose of nostalgia and modern technology has my admiration. PRIM watches are not only a time-measuring instrument but also a symbol of precise craftsmanship and passion that I enjoy with every kilometer behind the wheel and every second in everyday life.“




























